Many individuals new to the virtual service industry start out on freelancing websites such as Elance (now Upwork), Fiverr, Freeeup and others – the main ones being Fiverr and Upwork. With the explosion of virtual services, the industry has become increasingly competitive with many providers offering the same services. Not only that, but many service providers are seeking clients in the same place – freelancing websites. While these websites are great for getting your foot in the door and gaining experience (if you create an excellent profile that makes you stand out), they’re not the only source for connecting with potential clients.
So how else can you become visible to clients? Consider creating a brand for yourself/business and showcasing that to prospective clients. What message do you want to convey about you/your business and the services you offer? Here are a few things that can help you build an online presence outside of freelancing websites:
- Business Name (or your name)
- LinkedIn profile
- Social media profiles
- Portfolio of work
- Client testimonials
In your quest to build your business as a Virtual Service Provider (Virtual Assistant, Virtual Executive Assistant, Virtual Support Provider, etc.), your brand and what you present to clients are key elements in helping you to stand out. If you’re always seeking clients on freelancing websites, how will they see you among the many other service providers? Create a space for yourself where there’s less competition and clients can see the value you provide.
What has been your experience with freelancing websites?
Share your thoughts and tips in the comments below.